Wendy Lubbers doesn’t know exactly how the now-famous Gretsch drum logo originated. But she speculates that Fred Jr.—knowing how creative her dad was, and seeing the many logos he had designed for local small businesses and schools—approached Bob about creating a new Gretsch drum logo. “My dad was as big-hearted as he was talented,” says Wendy. “He did a lot of free artwork and logos for his friends. I’m sure he jumped at the chance to work on something that was music related—especially for Uncle Fred and for Gretsch drums.”