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Database of Articles 11/13 to current

Drum Channel Goes Purple

December 10, 2013 The NSMD Staff
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Drum Channel Goes Purple With Drum Education Downloads And Affiliate Program

With more and more students and teachers integrating electronic media into their music lessons and educational activities, Drum Channel (www.drumchannel.com), a leading producer of educational drum content, has announced a new partnership with platform:purple (www.platformpurple.com), a leader in the field of digital content delivery. This alliance provides fast and easy access to Drum Channel’s extensive library of selected lessons, shows and full-length videos via platform:purple’s advanced yet user-friendly platform for streaming and downloading to a variety of devices over virtually any internet connection, anytime, anywhere.

“From YouTube videos to online lessons, the internet has forever changed the way people learn to make music,” says Drum Channel founder, Don Lombardi. “Digital delivery is the next step in creating better musicians as well as better music educators. Plus, greater access to music education in developing markets like Russia, India, China, Brazil and others will also help create more musicians. Purple’s on-demand platform is fast, high-quality, convenient and ready to support the needs of today’s musicians and tomorrow’s.”

However, digital delivery of educational content is not only the wave of the future for teachers and students. It is also a rapidly growing and profitable trend for retailers. International business consulting experts at Ernst & Young predict that, while sales of physical books and DVDs will no doubt continue in the coming years, digital revenue for entertainment and educational media will overtake “traditional” revenue sources by 2015 (source: the Los Angeles Times, June 11, 2013).

For this reason, Drum Channel is encouraging music dealers in the United States and around the world to take advantage of the expanding digital content market by adding content sales to their online stores. Drum Channel and platform:purple have made it easy for dealers to launch a Drum Channel Digital Shop on their websites in less than 10 minutes. Music Retailers can learn more and sign-up at www.drumchannel.com/affiliate-signup. Additional information and assistance on joining the Drum Channel affiliate program is also available through the Drum Channel sales department at sales@drumchannel.com, (866) 439-7924.

Drum Channel is a state-of-the-art provider of a wide variety of interactive drum education content, including www.drumchannel.com. which features 100’s of lessons, lesson plans and live events as well as Drum Channel’s traditional DVDs and Digital Video Downloads (available at http://www.drumchannel.com/store). 

 

In Industry News Tags digital, drum channel, drum shop, education, lessons
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